Pizza Hut Expands Partnership with Beyond Meat® to Test New Plant-Based Beyond Pepperoni™ Pizza Topping
The plant-based twist on the classic pizza topping is available at Pizza Hut restaurants for the first time starting Aug. 10 in select U.S. markets.
PLANO, TX (StLouisRestaurantReview) Pizza Hut and Beyond Meat® have reunited, and it tastes so good. The two innovation leaders are entering another milestone in their partnership with the debut of Beyond Pepperoni™, a delicious plant-based version of Pizza Hut’s #1 selling pizza topping, and a first for both brands. Beginning today, the Beyond Pepperoni Pizza will be available as a test in nearly 70 locations across five U.S. markets for a limited time, only at Pizza Hut.
Crisped and seasoned to savory perfection, Beyond Pepperoni delivers just the right amount of subtle heat and offers the same experience and taste as Pizza Hut’s classic pepperoni1, now with the added benefits of plant-based protein. Beyond Pepperoni was co-developed by Beyond Meat and Pizza Hut’s culinary teams and is made from simple, plant-based ingredients like peas and rice, with no GMOs, soy, gluten, hormones, antibiotics, or cholesterol. As part of its ongoing partnership with Beyond Meat, Pizza Hut is doubling down on innovation and catering to evolving preferences through exciting, diverse protein options.
“Pizza Hut’s new Beyond Pepperoni Pizza delivers the same iconic taste as our original pepperoni that fans know and love,” said Georgeanne Erickson, Chief Brand Officer, Pizza Hut. “With this new plant-based option, we’re giving customers more choices and more reasons to love Pizza Hut.”
“We know there is strong consumer demand for pepperoni, and we’re thrilled to unveil a game-changing plant-based pepperoni topping as the next chapter in our innovation-focused partnership with Pizza Hut,” said Dariush Ajami, Chief Innovation Officer, Beyond Meat. “We’re confident fans will love Beyond Pepperoni as it delivers the crisped edges and savory flavor profile of Pizza Hut’s classic pepperoni with the added benefits of plant-based meat.”
For a taste that’s Beyond Belief™, pizza lovers can try the new Beyond Pepperoni Pizza on any of their favorite crusts, including the innovation icons, Original Stuffed Crust®, and Original Pan® crusts3, at nearly 70 Pizza Hut locations in five cities: Albany, New York; Columbus and Macon, Georgia; Houston, Texas; and Jacksonville, Florida.
Beyond Pepperoni Pizza is available for a limited time while supplies last. To order for contactless delivery, carryout, or curbside pickup, customers can click here to find their nearest participating Pizza Hut location and order from the Deals page4.
Pizza Hut and Beyond Meat are committed to making the plant-based protein more accessible to pizza lovers everywhere and hope to bring the new Beyond Pepperoni Pizza to more Pizza Hut locations in the future. The partnership between Pizza Hut and Beyond Meat is part of Yum! Brands’ strategic partnership to co-create craveable and innovative plant-based protein menu items. Together, the two leaders in their respective categories have launched delicious plant-based meat toppings in the U.S., Canada, Belgium, and Puerto Rico.